01 Mar 5 Retail Fit-Out Design Trends
5 RETAIL FIT-OUT DESIGN TRENDS
One of the key aspects of attracting new customers and staying in the public eye is to make sure your retail fit-out never becomes outdated or stale. We have a hyper-visual atmosphere in this day and age; therefore, style is more important than ever before.
This post will look at five important retail fit-out design trends in the past few years. Some of these designs are inexpensive and easy to apply to your existing decor; others are more expensive and intricate. Regardless of which one you choose, you will keep customers interested and come to your shop by keeping up with trends.
RAISING THE CEILING
Many shops are raising the roof or ceiling in fit-outs, creating an airy, subconscious feeling of freedom. This can be an advantageous design for shops that don’t have much floor space. By lifting the ceiling, the entire shops feel more extensive. Customers feel more relaxed, therefore leading to more time spent in your store.
However, raising the ceiling can be an expensive proposition, depending on your shop’s size, construction materials, electrical wiring and other factors. Although this renovation could make a big difference in your retail space’s feel and aesthetic, it could be worth getting estimates and creating a cost analysis.
Blending online and brick-and-mortar retailing has led to more technology in retail spaces—iPads, electronic in-store advertising, and digital receipts are becoming more common.
Not only can you display videos and ads on these electronic displays, but you can also use them to boost your social media marketing. Maybe allow customers to take pictures of themselves with your products and services to then share them on social media and begin a new trend? You could even give them a discount if they post them? This can all be done through iPads or tablets at your shop, giving you a way to enhance the customer experience and leverage social networks’ power.
Every day we are surrounded by a world of concrete and glass, and therefore people find nature restful and inviting. You can provide your customers with such feelings by installing a green wall in strategic areas, creating an oasis to the norm.
One great place to install a vertical garden green wall is behind your pay counter. As they are inviting and calming, when your employees are positioned near the wall, customers feel more comfortable approaching them.
Additionally, green walls are one of the most inexpensive fit-out additions you can install. They don’t require maintenance, and they always look fresh and inviting.
FLEXIBLE DISPLAY OPTIONS
If you change your displays often, customers are more likely to return without becoming bored by the same-same appearance. Many shop owners find that changing displays is time-consuming and difficult. However, if you plan for flexible display options, these changes become much more manageable.
An example of a flexible display could be to put clothes racks on wheels or stack wooden crates to make easily moveable display tables. When you have new products, you have more flexibility and can adjust to different buying seasons and highlight special promotions.
MONOCHROME COLOUR SCHEME
Colour scheme changes can really give your brand un upgrade. On-trend and seen a lot is a monochromatic colour palette. Blacks, whites and greys allow other elements to shine, and this colour palette is decidedly modern.
If you are deciding to change your colour palette, consider monochrome for all your walls and futures. One way to work this palette is to include bold geometric patterns. Use these on graphics, lighting effects, rugs and other shop-fitting elements.
When deciding to redesign your shop, one of the best ways to approach it is to start with your budget. Knowing how much you can spend, it’s easier to see your options and prioritise design elements.
For questions and advice, please get in touch with us at Vista Concepts. We would love to help you design a customer green wall for your retail space.